Going Green to Save Green Your Guide to 'Greening' Your Building Community

The sudden emergence of Kermit the Frog as a box office draw is not an accident—it seems that everywhere, everybody is 'going green.' The term is shorthand for a movement of environmental awareness, and it involves everything from the way architects design new construction to the way HOAs recycle their waste.

The movement began as an arguably quixotic attempt by activists to arrest global warming and help preserve the environment. But it’s now driven by a different kind of green—money. Going green doesn’t just appease the environmentally conscious; it impacts an HOA’s bottom line. Solar panels drastically reduce the cost of electricity. Better windows further reduce the amount of electricity needed. And then there’s real estate values.

“There are all kinds of studies that show that, if you’re trying to sell the units, that they will sell quicker and for a higher market value when you can market it as a green, efficient building,” says Suzanne Cook, executive director of the Florida Green Building Coalition. “If you’re trying to rent the units, you will get higher leasing payments and higher occupancy.”

Let’s take a look at how South Florida residential buildings are going green.

Going Green…

Rare is the new residential building development that does not factor environmental concerns into its design. This includes everything from building materials and solar power to the direction the front door faces.


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